As the number of OTT services grow, SMS remains the preferred platform.
Posts Categorized: Standard
Uber launches TextBer, a SMS service that isn’t reliant on smartphones.
Why the SMS messaging character limit is important to the platform’s success.
SMS APIs can do all the hard work for you.
Brand image is a key aspect of marketing success and companies that make mistakes with their marketing campaign could destroy their own credibility if they aren’t careful.
No two SMS aggregators are the same, and when selecting SMS as a key marketing channel businesses need to compare closely.
One of the most important parts of working with a third-party service provider is ensuring they provide adequate support for your company’s needs.
As more companies use email marketing as a way to reach customers, reports show that those customers are beginning to pull away from email.
While mobile text marketing offers an easy way to boost consumer engagement, reach and returns on marketing initiatives, it does come with a few challenges as well.