Obama’s camp is following a similar strategy this year as the president prepares for the final months of his reelection campaign.
When implementing SMS marketing campaigns, it’s important for senders to understand the appropriate number of texts to send in a given amount of time. In some cases, this can be just as crucial as the actual content of the message.
However, the nature of the service also generates a number of risks, and companies sending out these messages must ensure that the information conveyed is accurate and that it reflects positively on the sender.
By the end of the 2000s, nearly every student had a mobile phone, most had smartphones and everyone was able to send and receive SMS text messages.