Posts Categorized: Long Code vs. Short Code Texting

2019 Text Messaging Changes

Surcharge

The new year has started with major text messaging changes with surcharge fees levied by carriers and AT&T ending Shared Short Code.  Internationally, Telcos are finally sanctioning 10 Digit Longcode (10DLC) as the way to send Application to Person (A2P) traffic, but having no way to extract host fees, Telcos are levying surcharge premiums above… Read more »

Long code is used in the U.S. for non-commercial means while short code is popular for marketing purposes

The advantages and pitfalls of both long and short code SMS messaging will be investigated and discussed in greater detail as the year progresses and the holiday retail season approaches, although it seems clear at the moment that short code will dominate in driving retail revenue if not in delivering extensive information.