Supporters can text donations to presidential candidates
Obama’s camp is following a similar strategy this year as the president prepares for the final months of his reelection campaign.
The dangers of sending too many texts
When implementing SMS marketing campaigns, it’s important for senders to understand the appropriate number of texts to send in a given amount of time. In some cases, this can be just as crucial as the actual content of the message.
Retail stores hit target demographic with text message marketing
A number of fashion retailers catered towards teenage girls and young women get this, and are now marketing to their customers via text message.
Technological advancements spur communication policy amendments
Traditional communication policies associated with various practices have adjusted to comply with modern standards.