Recent fines showcase the importance of adhering to text message marketing regulations.
Businesses are already using mobile devices within their offices at increasing rates to manage workflow, enhance internal communications and provide a high-quality tool for remote employees.
The Internet of Things is a sweeping trend affecting consumers and businesses alike, and the companies that learn to leverage it properly are able to drive significant portions of their operations much higher.
Customer relationship management is core to business success, and mobile marketing might be the key to improving CRM.
According to a study, patients using a text message program had a better chance to quit smoking.
A recent article from Insurance Business America examined why text messaging is not only a powerful tool, but the dominant platform when it comes to a marketing strategy
An article from Forbes, examined several ways that the mobile platform will impact businesses in 2014.
According to an article from Medill Reports Chicago, that is what Lady Gaga’s Born This Way Federation is doing when it comes to mental health.