Which SMS message style is right for you?
Accented characters aren’t very common in English but they can make all the difference when reaching audiences in other languages.
Short code versus long code SMS may not seem like something a business focused on optimizing its mobile text marketing efforts needs to be concerned with, but it can create the backbone of any SMS marketing campaign.
Long code is used in the U.S. for non-commercial means while short code is popular for marketing purposes
The advantages and pitfalls of both long and short code SMS messaging will be investigated and discussed in greater detail as the year progresses and the holiday retail season approaches, although it seems clear at the moment that short code will dominate in driving retail revenue if not in delivering extensive information.
Boston Public Schools will roll out an anonymous, text messaging service for students and teachers to use when they witness bullying on school grounds.
Police officers can receive more anonymous tips through their own SMS service.